Advertising is dead
The other day I said Media was dead. Perhaps Advertising is dead.
From the BuzzMachine comments, in response to Hugh Macleod, I say:
Once you realize you can be disintermediated, it becomes clear that the old advertising model doesn’t work as well as it used to, so you find you must provide and extract value in another way.
Oct 27 2006 11:18 am |
gillmor and newspapers and media and buzzmachine and cluetrain and advertising and hughmacleod |
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